Client: Outdoor Body Nutrition, Website: www.outdoorbody.net / Facebook page: @JayDignanOutdoorBody
Deliverables: Logo Design, Identity Design
Nutrition and the Great Outdoors
Jay is a dietician using personalised evidence based nutrition advice for achieving goals suited to ones lifestyle. Sustainable eating habits for keeping a lifelong change.
Jay doesn't believe in a one size fits all approach. For successful sustainable change to an individual lifestyle a PERSONALISED approach is the only way to have SUSTAINABLE results.
The aim is to give personalised advice which works for you and to get you feeling motivated, inspired and supported.
"I'm a nutrition advisor in the process of growing my client base. I asked Andre to help with designing a logo/brand/word mark after seeing his design work with others and on Instagram. What I realised very quickly was that this was a design process where my suggestions and ideas for my brand would be taken and worked into something that I wanted. I loved that the design would be something that I contributed to through my feedback. The various mood boards Andre prepared were excellent to refine my thinking and to direct the design process working on a brand identity. Andre also encouraged me to believe in my brand through giving valuable feedback to me on my target market and unique selling point from a business point of view. At some point during the process there was a new idea to go down a slightly different route, which became a logo that I identify with strongly and I'm stoked to shout out to the world. cheers Andre."
Jay Dignan - Owner of Outdoor Body Nutrition